Salon Talk

While sitting at your reception desk or in bed after a long day on your feet, imagine hitting the refresh button to a fresh new page. Feels great, doesn’t it? That’s how the new year should feel – a complete reset! While making your personal resolutions consider adding some TLC for your business too. Here […]

Approximately 80 percent of small businesses in the United States are using cloud-based computing in their business practices. The beauty industry, including salons and spas, has embraced working in the cloud for scheduling and management software, as it has many advantages over locally-installed versions. Before considering how cloud based salon software can work for you […]

In 2018, Ivonne Sanchez Beauty acquired a beauty service brand and inherited an in-house booking engine to go along with it. Prior to the acquisition, the busy Ottawa-based spa was using a service that did not have the capacity to manage their inventory or effectively service their busy team members. At the time, the software was hosted […]

Marketing your salon or spa is an ongoing process. To both attract new people and keep current clients interested in what you and your team have to offer, you’ll want to get creative with your efforts. If you’ve run out of ideas to promote your business, try some of these easy super-easy marketing tips: Set […]

Salon owners tend to work extra hard to achieve success in business, but many times miss finding a balance in managing their operation and personal life. In the salon industry, it takes a lot of work and tireless dedication to get to such a level. In the uphill battle to build a business, unfortunately, many […]

You’ve heard the marketing terms mission statement, vision statement, tagline, and slogan. But, do you know what they mean, the difference between them, and why you would need any of them to help market your salon or spa? Below we identify the purpose and structure of each of these statements so you can decide the […]